2026年のカラービーカーが染色工場の方から上がってきました。ループウィラーの場合、指示色に対してズバリ、濃度30%UP、濃度30%DOWNの3段階で染色の色出しをしてくださる職人さんにビーカー作成をお願いしています。基本的には指示色ズバリに上がることが理想的ですが、時には職人さんが考えて調整してくれたUPやDOWNが良い時があるから面白いです。色をつくるは本当に難しいです。ループウィラーの場合は、このように染色でループウィラーの専用カラーをつくることもあれば、綿の段階で染色してから糸をつくることや、糸の段階で染色してから生地を編み立てることもあったりとざっくりと3種類の方法で自分たちの表現したい色を毎年つくりあげています。2026年はわりと落ち着いた渋めの色をみなさんに見て着ていただけたらと思っています。お楽しみにしていただけましたらと思います。@鈴木諭
We are making a black version of the so-called small tote, first produced in navy back in 2022.
An event titled Morning Mission Reunion 2025 Driven by Dreams will be held at the PORSCHE EXPERIENCE CENTER TOKYO in Kisarazu on Saturday, October 4, from 9:00 a.m. to 3:00...
A little while ago, senior members from New Balance in Boston came to visit us.
MHL, with whom we collaborate every year around October–November, opened a new stand-alone store on June 28—just about a one-minute walk from LOOPWHEELER Osaka.
I posted this on Instagram as well, but I recently visited Kanekichi Industries. We’re currently working on a project I’m really fired up about—it might even end up being the...
At LOOPWHEELER Sendagaya, we’re making a small change to our opening hours as a way to beat the summer heat.
Since launching LOOPWHEELER in 1999, it’s been 26 years. For all this time, I’ve carried one unwavering conviction: to pass TSURIAMIKI on to the next generation, to preserve them, and...
Next up is the 25AW new color lineup for the LW05 LW Basic Tubular TSURIAMI Loopback Pullover Hoodie. The LW Basic Tubular TSURIAMI Loopback is the very first TSURIAMI Loopback...
The 25AW new colors for the LW01 LW Basic Tubular Sweatshirt are now ready. It’s been a while since the LW01 had new colors! The color shown here is what...
The new colors of our regular fit LW29 Long Sleeve Tee are now available. Crafted from the same LW Midweight 30/2 combed TSURIAMI jersey, these will be released on Tuesday,...
We’ve also finished up the Relax Fit Tee, made from the same LW Midweight 30/2 combed TSURIAMI jersey. Launching Tuesday, August 5th in Sendagaya, and Thursday the 7th in Osaka...
The latest color options for the LW56 Pocket Tee — crafted using our signature LW Midweight 30/2 combed TSURIAMI jersey — have just arrived. These will be available starting Tuesday,...
I had the pleasure of introducing Mr. Ted, the head of Type7 and ERG media, to Masamichi Katayama of Wonderwall. For me, this was the most important mission during Ted’s...
This isn’t directly related to LOOPWHEELER, but I recently got my hands on my very first air-cooling vest. Honestly, I’ve been struggling with the intense heat this summer — changing...
The LW326 Relax Fit Tee now comes with an LPWR print. The fabric is the same as the plain tees—LW Middleweight 30/2 Combed TSURIAMI Jersey. On extremely hot days, the...
Likewise, the Relax Fit T-shirt made using LW Middleweight 30/2 Combed TSURIAMI Jersey is now ready. It will go on sale starting Thursday, July 17 at Sendagaya and Osaka, and...
We’ve just finished production on a new color for the LW56 Pocket T-shirt, made from our signature LW Middleweight 30/2 combed TSURIAMI jersey. The new shade is Racing Blue —...