Our inline staple, the LW340NOG sweatpants, are back in stock.

Many customers still mistakenly assume that most of our products are available online—but that’s not necessarily the case. One of LOOPWHEELER’s core principles is that many of our items are only available in-store.

When we launched in 1999, hardly anyone in the apparel industry had heard of TSURIAMIKI—let alone the general public. At the time, we built our brand exclusively around fabrics made using these rare machines, and 26 years later, it’s thanks to your support that this traditional craft has gained broader recognition.

That said, many online sources—including YouTube—still fail to explain TSURIAMI correctly. Misinformation continues to spread, so we encourage you to seek accurate details directly from LOOPWHEELER. That’s also why we prefer to interact with you face-to-face at our stores, where you can ask questions, experience the fabrics firsthand, and have a conversation with our staff. Even now, I believe that in-person communication is the most meaningful way to connect.

Among our four types of sweatpants, the LW340NOG remains the most popular. Made with our signature LW Light 30/9 loopback fleece, it pairs perfectly with our three latest items for a matching set.

Available in four colors: the new Charcoal, and our classics—Gray Melange, Navy, and Black. Sizes run from S to XL. Price: ¥25,300 (tax included).

We highly recommend trying them on in-store to find your ideal fit. Sales begin July 10 (Thu) in Sendagaya and Osaka, and July 11 (Fri) in Fukuoka. We hope to see you soon! @Satoshi Suzuki